i'm the director of engineering at harmony labs, an applied research lab that decodes media's social effects. we study how media shapes culture — and build tools to help people understand it.

i built and lead the engineering team, working across front-end (react), ux/ui, and full-stack development. most of my time goes into turning complex research into products people can actually use. my team page.

collage of media content that harmony labs analyzes — movie and TV posters spanning entertainment, news, and streaming

the big thing is the narrative observatory — a first-of-its-kind platform that tracks how 300,000+ real people move through media. not surveys, not bots. actual behavior, across platforms and devices. we use it to identify and measure narratives over time.

the partners include gates foundation, macarthur, ford, and dozens of organizations using it for narrative strategy on climate, democracy, health equity, immigration, and more.

unlike existing media monitoring tools, it focuses on actual people — not bots or hashtags. we're building a suite of tools on top of it, making the data useful for researchers, journalists, and organizations trying to understand media's impact.

narrative observatory dashboard showing narrative tracking and audience data visualization